Destination Jamaica

The Beautiful Island of Jamaica in Style…Once You Go, You Know!

Jamaica aims to boost image May 31, 2010

The Island of Jamaica

As reported by Travel Weekly on May 31, 2010

The Jamaica Tourist Board plans to launch a campaign to bolster the destination’s image, which has been damaged by recent violence in sections of Kingston, where military and security forces have hunted for alleged drug lord Christopher “Dudus” Coke.

The operation resulted in the deaths of more than 50 civilians and some security personnel and was featured prominently on news and cable stations around the world.

The situation has eased and Jamaica’s police have regained control of Tivoli Gardens, the West Kingston ghetto where Coke has a loyal following.

John Lynch, director of tourism and chairman of the JTB, told Travel Weekly that cancellations in the resort areas of Montego Bay and Ocho Rios “have been a small percentage of our bookings.”

“We continue to advise of the distance between Kingston and the resort areas on the north coast,” he said. “Our travel partners are assuring us that bookings are remaining relatively stable with few cancellations.”

Kingston is approximately 62 miles from Ocho Rios and 112 miles from Montego Bay.

Although Lynch did not provide specific details on the new campaign or give a timeline as to when it would launch, he said that content would emphasize that the airports in both Kingston and Montego Bay are open and cruise ships have continued their schedules.

“The majority of the travelers and groups who have long-standing plans to visit Jamaica are still moving forward with their scheduled travels to Jamaica,” Lynch said.

The JTB “is communicating with our travel agents on a daily basis, who continue to reassure current and potential travelers to Jamaica that visitors have not been affected by the disturbance. Hoteliers advise that tourists are enjoying Jamaica’s attractions and facilities,” said Lynch.

Personal Thought: I have clients ( three young ladies celebrating their 30th Birthday)  that arrived on the island about 3 days after all the trouble started and I wanted to make sure they were okay, so I was in contact with them for the first three days they were on the island and they were having a ball. They returned home today (May31st) and they are already planning another visit to the island. This was their first time leaving the US and they are ready to return to Jamaica alread!

I enjoy traveling to Jamaica and will always continue to travel and vacation on this beautiful island. The people, the vibes, the food and the history of a great people is what makes it a true love for me. Every country has problems and Jamaica is no different so that is why I will continue to support this great country of beautiful loving people. Like the saying says:

Jamaica Once you go You Know

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2 Responses to “Jamaica aims to boost image”

  1. Katrina Says:

    I agree with the previous writer, in that EVERY country has it’s problems and issues, including the United States, but I don’t plan to stop living in the U.S. I also don’t plan to stop visiting the beautiful island of Jamaica. I have been several times and have always felt safe and had a good time. I will continue to use common sense and be aware of my surroundings wherever I travel, that includes Jamaica.

    • carter8613 Says:

      Katrina,

      You are so correct in your words. There is not a country in the world that does not have some sort of problems of some kind and Jamaica is no different. I will continue to support this great country as much as I can and I pray things will settle down soon and we as a people can move pass this and keep moving forward. Thanks for your comment on this very touchy issue. It is truly appreciated.


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