The Jamaica Cultural Alliance (JCA) is a Los Angeles public affairs organization with the objective of expanding and enriching American knowledge and awareness of Jamaican culture and heritage. Further, JCA is programmatically structured to facilitate the development of literature, education, music as well as the visual and performing arts – all of which have their roots in both Jamaican and Los Angeles communities. The general goal of the Jamaican Cultural Alliance is to promote the best of Jamaica – its people and their multi-faceted lifestyles – in order to clarify and enhance the image of Jamaica and the Caribbean at large.
The founders of JCA reside on the West Coast in Los Angeles. They came together because individually each had become concerned with the lack of local outlets for Jamaican arts and culture. They perceived Californians as having a stereotyped and often incomplete or inaccurate perception of Jamaica and its people. And although the Jamaican Tourist Board and other organizations continue to effectively promote this small but dynamic country, until now these efforts have been largely concentrated on the East Coast and directed toward markets that were closer to Jamaica. JCA affirms that it is time the image of Jamaica and Jamaicans be expanded in depth and breadth.
The JCA objective is to galvanize the Jamaican nationals in Los Angeles, along with other residents and communities, in order to create a conduit of cultural exchange and a platform for positive expression. In order to accomplish this task, JCA’s activities focus on four strategic areas of development; I. Education and Literature; II Performing Arts and Music; III Visual Arts & Technology; IV Heritage and Resource Development.
Rachel Manley was also the special guest this year. Not only did she share some of the wonderful memories of growing up in Jamaica with her family, but she also read from her book and it was great to hear the words of her book live and in person. You can read more about Rachel Manley by clicking here.
Above is a picture of the beginning of our meal at the Tea Party. It was truly a great and elegant event and one that I plan not to miss in the future.
For more inoformation about the Jamaica Cultural Alliance located in Los Angeles, California, click here.